Calvin Klein jeans ad campaign is being pulled down from billboards after the advertising watchdog found it was suggestive of rape and violence.
The Advertising Standards Bureau revealed today it has upheld complaints about the campaign, which includes a near-naked woman being straddled by a man while another pulls her hair.
The latest campaign has appeared on billboards in Sydney and Melbourne and sparked up to 50 complaints.
The move comes after the Herald Sun today reported concerns by sexual assault workers and women’s advocates that the ad had connotations of gang rape.
The case report said two have already been removed, while a third billboard at the St Kilda Rd junction, featuring a woman with barely concealed breasts, will be removed today.
It said the depiction of the woman with three men was "highly sexualised and clearly suggestive of sexual behaviour''.
The latest campaign has appeared on billboards in Sydney and Melbourne and sparked up to 50 complaints.
The move comes after the Herald Sun today reported concerns by sexual assault workers and women’s advocates that the ad had connotations of gang rape.
The case report said two have already been removed, while a third billboard at the St Kilda Rd junction, featuring a woman with barely concealed breasts, will be removed today.
It said the depiction of the woman with three men was "highly sexualised and clearly suggestive of sexual behaviour''.